Sapienza University of Rome
Economics Faculty
Department of Management
Strategic
and Innovation Management
9 ects
1st semester
Academic year 2022-2023
Cristina SIMONE
PhD, Full Professor of Business
Management
Contents
Introduction
Strategy and innovation: the megatrends
Part I. Strategic Management
- Deliberate
and emerging strategies
- Business
strategies
-
The
“structure-conduct-performance” paradigm
- The
fice competitive force model
-
The Resource Based View (RBV) of the firm
Corporate strategies:
Vertical integration
Strategy of diversification
Internationalization strategies
Strategic
alliances
Part II. Industry dynamics of technological innovation
Introduction: The importance of technological innovation
The impact of technological innovation on society
Sources of innovation
Types and patterns of innovation
Standards battles, modularity, and platform competition
Timing of entry
Part III. Formulating technological innovation
strategy
Defining the organization’s strategic direction
Choosing innovation projects
Collaboration strategies
Protecting innovation
Part IV. Implementing technological innovation
strategy
Organizing for innovation
Managing the new product development process
Managing new product development teams
Crafting a deployment strategy
Recommended book
and teaching materials:
Melissa A. Schilling, Strategic Management of Technological
Innovation, 2020, 6th edition, McGraw-Hill Education, (all
chapters)
The slides of the course and
the case studies are available by
the Moodle platform Sapienza
EXAM:
Exam type: written test featured by multiple
choice and open questions;
Exam structure and marks:
15 multiple choice ----> 1 mark for each right answer;
and 3 open questions: 0-5- marks according to the quality of the answer
Exam dates: time table available on Infostud
LEARNING AIMS
This
module puts innovation management into the emerging complex context and shows
the importance of innovation in the era of digitization and globalization.
In this module students are introduced to a wide range
of concepts in the field of innovation management.
This module will allow the students to become familiar
with a selection of innovation strategic and organizational issues and gain an
understanding of their implications on the firm’s strategies and processes.
It familiarizes students with the theoretical base for
innovation and innovation management and provides them with a thorough
understanding of the nature of the innovation and the complex and challenging
technological dimension that shapes the current business environment. Students
will learn how to critically assess the implications of such dimension for business
strategy and decision making.
Learning Outcomes:
On completion of the module, the
successful student will have acquired:
-Knowledge:
The main definitions, theories of and
debates around strategic and innovation management.
The crucial industry dynamics of
technological innovation.
The sources of innovation
The main types and patterns of innovation.
The definition and consequence of
standards battles; the implication of modularity and the emerging dynamic of
platform competition.
The main dimensions according to which
formulate a technological innovation strategy.
The main risks related to technological
innovation.
The definition and consequence of alternative
innovation strategies: open innovation vs. close innovation.
-Skills:
Effectively search for, identify, and analyze information related to strategic
management and innovation dynamics and its impact on business performance.
Critically evaluate the economic and demand–related issues and risks
facing firms implementing technological innovation strategies.
Craft appropriate technological innovation strategies
Evaluate and select appropriate mechanisms to protect innovation.
Critically
assess the ethical and social issues and debates related to technological
innovation.
- Docente: Cristina Simone