Readings/Bibliography: Statistics for Marketing and Consumer Research. Mario Mazzocchi, SAGE Publications Inc, 2008.
Further references will be given when needed.
Teaching methods: Lectures.
- Docente: Ilaria Benedetti
- Docente: Tiziana Laureti
Readings/Bibliography: Statistics for Marketing and Consumer Research. Mario Mazzocchi, SAGE Publications Inc, 2008.
Further references will be given when needed.
Teaching methods: Lectures.